Cow Parade Atlanta2000
 


Newsletter:
press release

10/ 27/ 03 CowParade Atlanta Auctions Cows for Charity

ATLANTA, GA - Oct. 27, 2003 - After three months grazing in pastures around metro Atlanta, the cows are going to auction for charity. More than 100 life-sized painted fiberglass cows will be sold through a live auction Nov. 13 at the Georgia World Congress Center and an online auction sponsored by Yahoo! Auctions Nov. 14 - Dec. 18.

An unusual present and a good cause, CowParade Atlanta cows are a perfect gift for the home, office or public space. Each fiberglass cow stands 8' long by 5' tall by 3' wide. These unique works of art are certain to be conversation pieces when displayed in a garden, a living room or a corporate office. The work by local and nationally acclaimed artists is unique, in many cases being the largest (and certainly most unusual) canvas the artist has ever worked on. Both individual and corporate collectors covet CowParade cows for public and private display. Famous collectors include Oprah Winfrey and Elton John.

"The art on these cows is truly amazing and the cow canvas makes it a unique piece to add to any collection," said Evelyn Ashley, chairman of CowParade Atlanta and a partner with Host Sponsor McKenna Long & Aldridge.

The live auction is the last time to see all the CowParade Atlanta cows together. Approximately 40 - 50 cows will be auctioned during the evening including: Africow by Jopie Estaver; Atlanta Skyline Cow by Ashley Mack; Bovine Balloonacy by Anthony Ardavin; Chip by Mary Engel; Don't the Sun Go Down on Moo and Freedom Cow by Stan Mullins and Rhythm and Blues Carnival by Anthony Liggins. Tickets are $100, to cover the cost of the event. An Internet auction, through Yahoo! Auctions will follow. Cow fans can visit the Cow Hospital in Underground Atlanta to view the life-sized version being sold online and place an Internet bid onsite via Yahoo's cow MooMail. Anyone can bid on a cow by going to http://auctions.yahoo.com. Photos and descriptions of all the cows and the artist can be found at www.cowparadeatlanta.com.

The most recent U.S. CowParade auction held in San Antonio, Texas raised more than $250,000 for charities. The highest bid for a single cow was $27,000. The Isle of Man auction held on Oct. 9, raised a staggering 110,000 pounds or $186,321. This is the largest sum raised from a charity auction in this small Island of some 70,000 residents' history. The highest bid ever paid for a CowParade cow was $133,000 for a cow created by children at a cancer hospital for CowParade Chicago.

Proceeds from the Atlanta auctions benefit the Southeast Division of the American Cancer Society and TechBridge, a non-profit organization providing high quality, subsidized technology consulting and development services to Georgia charitable organizations.

CowParade Atlanta 2003 is the Southeastern debut of the world's largest public art exhibit designed to take art out of galleries and make it accessible to the general public by placing it in a location and in a form that makes people stop and look. Local and national professional and amateur artists participated including: Peter Max, Stan Mullins, Eric Waugh, Anthony Liggins, Mary Engel, Glenn Fox, Corey Barksdale and Kevin Cole painted cows for CowParade Atlanta.

CowParade Atlanta is presented by Chick-fil-A, and hosted by McKenna Long & Aldridge. Atlanta-based Chick-fil-A has become well known for its cow-themed advertising campaign. More than 50 local businesses have sponsored cows to make the art exhibition possible. More than 12,000 people visited the cows during their debut at Centennial Olympic Park in Atlanta and it is estimated that three million have viewed the cows over the course of the exhibition.

CowParade is an international public art exhibition that first appeared in Zurich, Switzerland, in 1998 and since then has been hosted by 17 cities around the world. CowParade has raised more than $9 million for charitable organizations and more than $1.5 million has been paid to local artists since CowParade started in 1998. For further information or to order tickets for the live auction, call the CowParade Atlanta Hotline at 404-527-HERD, email info@cowparadeatlanta.com or visit www.cowparadeatlanta.com.

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NOTE: Pictures of the cows are available. For a complete list, visit www.cowparadeatlanta.com.

Media Contact:
Sue Rodman
770-522-8855,
404-784-5650 (mobile)
srodman@hayslettsorrel.com

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